Halstead Property is one of the largest residential real estate brokerage firms in the New York area with nearly 1,000 sales and rental agents across Manhattan, Brooklyn, Riverdale, the Hamptons, Hudson Valley, Hoboken, New Jersey and Fairfield County, Connecticut.
RPR acted as a partner to the company’s communications division, seamlessly supporting its internal team through strategic media relations campaigns and ongoing press outreach that has resulted in continuous, high-impact exposure for the brand.
Subsequent media coverage included stand-alone feature profiles, such as an exclusive Wall Street Journal article and photo spread on how Halstead agents and executives dress to reflect the neighborhoods and properties they are representing.
By leveraging the agency’s unparalleled contacts with the top local and national real estate reporters and editors, RPR also ensures Halstead’s consistent inclusion in industry trend stories with commentary from company executives, as well as exclusive profiles on its brokers.
For over a decade, RPR helped Halstead create consistent exposure and maximize its renowned brand in publications including the New York Times, New York Post, New York Daily News, Crain’s New York Business, New York Observer, Newsday, amNew York, Real Estate Weekly, Brokers Weekly, New York Real Estate Journal, Worth, Hollywood Reporter, ABC 7, CNN Living, Huffington Post, Examiner, Curbed and The Real Deal.