Organic Avenue

The mission of Organic Avenue was to provide LOVE* (Live, Organic, Vegan, Experience) through detox cleanses, organic workshops, raw food staple products, superfoods, whole food supplements, and fresh, organic produce prepared into gourmet raw meals and beauty and home necessities.

Organic Avenue retained Rubenstein Public Relations as its agency of record in 2011, after which RPR secured high-profile coverage in a variety of top-tier influential outlets including TIME, The New York Times, New York Post, Harper’s Bazaar, Glamour, Marie Claire, SELF, OK! Magazine, Allure, Essence, Food & Wine, NY1, Crain’s New York Business, Gotham, Grub Street, Well + Good, Better Show, Hollywood Reporter, New York Magazine, Delta Sky Magazine, Morning News Pix 11, VH1, and Brides. 

After working with RPR, Organic Avenue expanded from two boutique locations to 10.