NEW YORK – October 27, 2008 – Dezer Signature Brands, a division of Dezer Properties based in New York City, has retained Rubenstein Public Relations (RPR) to publicize upcoming projects, as well as the overall corporate brand.

“Partnering with an established brand is a proven way to add value to a real estate venture,” said RPR President Richard Rubenstein. “We look forward to creating captivating programs for these premier properties.”

The company will develop luxury residences and hotels through the brand stewardship of world-famous lifestyle and design brands.

“We are pleased to work with Rubenstein Public Relations to help us leverage these meaningful partnerships to generate awareness of our upcoming projects,” said Gil Dezer, owner of Dezer Signature Brands.

Dezer Signature Brands is exploring opportunities for several high-profile real estate ventures worldwide.

RPR will launch individual properties and generate exhaustive coverage of Dezer Signature Brand’s strategic partnerships in leading business, lifestyle and real estate trade publications.

Dezer Properties holds interests in New York, Atlanta, Las Vegas and Florida where it is among the one of the leading enterprises in the hotel sector with more 1,000 hotel rooms in Miami Beach, including Trump Grande Ocean Resort and Residences, an 11-acre resort and condominium development that includes Trump Palace, Trump International Sonesta Beach Resort and Trump Royale.  

Dezer’s New York holdings include owning and managing 1.3 million square feet of commercial space in Chelsea. The company also services more than 450 commercial tenants with 23 buildings in New York City. Dezer is a partner of Trump Towers Atlanta as well Trump Towers Miami and is currently building additional developments with the Trump brand.